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Attorney Pay Per Click Marketing That Wins More Cases
Attract high-intent clients through expertly managed Google Ads campaigns tailored for legal services.
Clients Are Searching for Legal Help — Are They Finding You?
Every day, potential clients search “personal injury lawyer near me”, “divorce attorney [city]”, or “employment law firm”. If you’re not showing up at the top of Google, your competitors are taking those cases.
That’s why smart law firms invest in attorney pay per click marketing — and that’s exactly what we deliver.
At Digital Robin, we help lawyers grow their caseload with highly targeted PPC campaigns that drive calls, consultations, and signed cases.

Our Attorney PPC Services Include:
Local Keyword Targeting
Appear in searches for “DUI attorney,” “injury lawyer,” “family solicitor” & more
Geo-Targeted Campaigns
Advertise only in your local area to maximise ROI
Call Tracking & Booking Analytics
Track which ads lead to calls, consultation bookings, and retained clients
Legal-Focused Ad Copywriting
Professionally written headlines and extensions that build trust
Landing Page Optimisation
Convert visitors into customers with mobile-friendly pages
Weekly Optimisation & Scaling
Lower your cost-per-lead and increase conversion rates
Why Work
With Us?
- Law Firm Marketing Experts
- Focused on High-Intent Clients
- Practice-Area Specific Strategies
- No Long-Term Contracts
- Transparent Monthly Reporting
Our 5-Step
Process
- Free PPC Audit & Strategy Call
- Campaign Restructure or Fresh Build
- Ad Creative & Feed Optimisation
- Scaling With Retargeting & Smart Bidding
- Weekly Reporting & Monthly Strategy Reviews
OUR PRICING PACKAGE
Want More Qualified Legal Leads? Let’s Talk
Work with an experienced legal PPC team that understands how to grow your law firm through targeted advertising.
- Strategy Creation
- Keyword Research
- Account Creation (If Required)
- Keyword Review (Including Negative)
- Ad Copy Review / Creation
- A/B Ad Testing
- Account Structure Review / Creation
- Budget Management Review / Creation
- Bid Management
- Analytics Linking (If No Account)
- Detailed Competitor Review
- Google Search Text Ads
- Google Search "Click to Call" Ads
- Landing Page Analysis
- Ad Extentions Utilisation
- Full Monthly Reporting
Your questions answered
Common questions
Can you advertise all types of legal services?
We work with most legal practice areas — some (like criminal defense) require special ad compliance steps.
What’s the ideal PPC budget for attorneys?
Most firms start with £1,000–£3,000/month depending on location and competition.
Do you provide landing pages too?
Yes. We can optimise your current pages or build high-converting pages specific to each legal service.
How long before we see results?
Most attorneys start seeing more calls and inquiries within 2–4 weeks.